What is Parallax?
Parallax web design do have moving background and foreground graphics with wavering speeds to create an illusion of three dimensional depths. A lot of big companies are now starting to capitalize in that technology to improve their own websites. They are Nike, Oakley and Apple, just to name a few. With parallax technology, they are now able to give their customers with a more rewarding and more amazing king of a web experience.
How does it work?
Why invest in Parallax Scrolling?
For eCommerce sites
Parallax scrolling assures you that every visitor on your website will be left astonished and amazed with how your website works. This would be very beneficial if you already have an established brand or if you have a good SEO and search engine ranking.
Mind Blowing User Experience
Parallax scrolling sites provide its visitors with a slick, stylish and elegant experience that leaves them wanting for more. Everyone want things that are cool and amazing and if you give them that experience on your website, it would leave them thirsty for your content and would frequent or even invite others to come see your page.
Decrease Bounce Rate
Bounce Rate is the percentage of the visitors of your sites that frequently click the back button without opening any more pages on your sites. Having a high bounce rate can have a negative impact on your site’s ranking. With parallax scrolling, you can reduce a user’s back button usage, and therefore the bounce rate, by putting all of your content in a single page while making the scrolling the most amazing way possible. Aside from that, a parallax site encourages a longer stay by your visitors as it offers a very mind blowing experience.
Improved Experience sharing
The forefathers of technology are working hard in order for everyone to share their stories through the online world without boundaries. To further enhance what you want to convey to your visitors, you can use parallax scrolling as it allows your users to unlock vibrant content about your products as they navigate through your site.
Become a social media trend
Having a parallax web site gives you breathtaking content, and by having this, it could promote and increase every users desire for your content. Regular visitors of your site can share it to their friends and colleagues, resulting in more traffic on your site. Your cool content can be very enticing to every user. Who knows, your website can be a social media celebrity?
Parallax Scrolling can be a novice to the web developing industry, but it has become a big boss quickly. Its amazing effects can put you through the top of the market. Having a parallax-induced website will surely distinguish you apart from your competitors.
Hoping this post can give you a heads up about Parallax . You can also speak to us at +1 646 755 9669 or write-in at [email protected] to see how we can help.